Turn Circularity into Profit.
Maximize Customer Loyalty
85%
boost in total product lifetime revenue.
Make more from every item. Why stop at the first sale? By facilitating the second and third life of a garment within your own store, you can increase the total revenue a single product generates by up to 85%.
70 %
of second-handers are new to your brand.
Resale is no longer just about sustainability; it's a powerful engine for customer acquisition. A massive portion of pre-loved buyers are interacting with your brand for the very first time, opening doors to long-term loyalty.
32%
prefer official shops over marketplaces
Capture the demand that already exists for your pre-loved items. Instead of scavenging external platforms, shoppers now look for the ease and authenticity of brand-owned resale (a preference that jumps to 47% for young generations).
8 x
faster growth than traditional retail
Ride the fastest-growing sector Online resale is currently growing 8x faster than the rest of the clothing market. Weloop puts your store where the growth is, without the technical headache of building a new platform.
41%
of shoppers prioritize resale value
Today’s shoppers look at resale value before they buy new. 41% of young consumers are less likely to buy an item if it doesn't hold its value. Hosting your own market proves your quality is built to last.
270%
the store credit multiplier
Customers who trade in for store credit don’t just spend their balance—they spend an average of 2.7x that amount on your new arrivals.
A Premium Resale Experience, Native to Your Store
On your Shopify Store
Effortlessly list items directly from your Shopify admin by selecting products and setting conditions for instant resale availability.
Side-by-Side Selection
Feature new and resale products on the same page so customers can select the option that aligns with their values and budget.
Unified Shopping Basket
Allow shoppers to buy new and second-hand items in a single basket, keeping the entire journey native to your official website.
Smart Collections
Automatically aggregate all pre-loved items into a single, high-visibility collection to showcase your brand's commitment to recommerce.
Full Pricing Control
Take full command of your resale margins with automated rules or manual pricing adjustments that reflect your brand’s market value.
Launch in Minutes
Deploy a fully functional circular business model in just minutes, freeing your team to focus on creative design and marketing strategy.
Frequently Asked Questions
Find clear, technical, and operational answers to help you lead the recommere economy.
Weloop is built as a 100% Shopify-native solution, meaning it lives directly within your Shopify Admin. Unlike legacy third-party platforms, there are no external dashboards to learn or complex API headaches to manage. It functions as a seamless extension of your existing workflow, allowing you to manage new inventory and pre-loved items side-by-side with the same level of security and ease you’re used to.
No. One of the primary advantages of Weloop is that it keeps your customers exactly where they want to be: on your main site. By avoiding fragmented sub-domains, you maintain your SEO authority and brand consistency. New and pre-loved items can even share a single, unified shopping basket, ensuring that the transition to circular fashion doesn't compromise the user experience.
At Weloop, we believe your impact belongs to you. That’s why we take zero commission on your resale transactions. We offer a transparent, flat-fee pricing model starting at $39.00 per month. This allows you to scale your circular economy program without being penalized by transaction fees, ensuring your margins stay high as your community of "Pre-Loved" shoppers grows.
You can go from installation to having your first pre-loved product live in less than an hour. Because Weloop is integrated directly into the Shopify ecosystem, there is no developer or custom coding required. To ensure your launch is flawless, we provide a 1:1 guided video consultation to walk you through your setup and optimize your buy-back rules. Our team is available to assist you at every step, making this the fastest and most supported way for fashion brands to enter the circular market.
You maintain absolute control over your pricing strategy. You can implement automated rules based on the original MSRP and the item's condition, or manually price specific "hero pieces" to reflect their current market value. This flexibility ensures that your resale channel remains competitive while protecting the perceived value of your primary brand.
Yes. Weloop enables a unified checkout journey where new arrivals and pre-loved items sit side-by-side in the cart. This significantly increases conversion rates by reducing friction and making sustainable shopping feel like a standard part of the brand experience. Behind the scenes, our system ensures that the data for both types of items is correctly categorized for your accounting and logistics.
Weloop provides the digital framework for intake, grading, and authentication. Because our module integrates pre-loved items directly into your Shopify inventory, all your existing physical workflows remain identical. Your fulfillment, shipping, and return rules apply to resale items exactly as they do for new products. If your brand already follows AEO security standards, these protocols are naturally maintained because the workflow never leaves your secure Shopify ecosystem.
To be completely honest, while we provide the framework to track product lifecycles, full automated compliance is not yet active as we are waiting for the DPP regulatory rules to be fully settled. As soon as these standards are finalized, we will take the necessary steps to integrate with major providers, ensuring your brand is perfectly positioned for upcoming EU circularity mandates.
Absolutely not. We designed Weloop specifically to be managed by small teams. Our "Smart Collections" and automated listing tools do the heavy lifting for you. By automating the grading workflow and the store credit distribution, you can run a fully circular fashion model with minimal manual effort, allowing you to focus on design and growth while we handle the circularity logic.
Because Weloop operates using standard Shopify product and customer objects, it is fully compatible with your entire tech stack. Any existing plugins for accounting (like Xero or QuickBooks), ERP systems, or email marketing (like Klaviyo) will treat pre-loved items and resale customers exactly like your primary inventory. Your established workflows for tax calculation, order processing, and CRM remain unchanged and fully functional.
Simple Pricing.
Full Circularity.
One flat monthly fee. Full access to every module. Zero commissions on your impact.
Atelier
For conscious labels launching their first circular initiatives.
$39.00
Per Month
$390.00
Per Year
- 10 Active Circular Listings
- 10 Monthly Trade-Ins
- All modules included
- Unlimited Transactions
- 0% Transaction Fees
- 30-Day Guided Trial
- Cancel Anytime
- Support: Email, WhatsApp & Video
Boutique
For growing brands scaling their resale and trade-in community.
$69.00
Per Month
$690.00
Per Year
- 50 Active Circular Listings
- 50 Monthly Trade-Ins
- All modules included
- Unlimited Transactions
- 0% Transaction Fees
- 30-Day Guided Trial
- Cancel Anytime
- Support: Email, WhatsApp & Video
Maison
For industry leaders making circularity their core business model.
$249.00
Per Month
$2'490.00
Per Year
- Unlimited Active Circular Listings
- Unlimited Monthly Trade-Ins
- All modules included
- Unlimited Transactions
- 0% Transaction Fees
- 30-Day Guided Trial
- Cancel Anytime
- Support: Email, WhatsApp & Video
We handle your entire setup … for free!
From technical configuration in Shopify to personalized team training, we ensure a seamless launch in hours, not days, and we get to know each other, which is always a good idea!
Not sure where to start?
Whether you’re wondering about technical fit, pricing, or just have questions about the platform, we're here to help. Book a demo and we’ll be happy to walk you through the platform. No strings attached, just a quick chat!